CRO, or conversion rate optimization is a must at some point in the life of any site. The fact is that this is an ongoing process that will pay dividends again and again when implemented properly. CRO is a type of marketing that will maximize your investment for existing traffic of your site with split [...]
Over the past year, content marketing strategies have exploded and are projected to continue to grow in the latter part of 2013. However, there are still some marketers who have continued to rush to publish content with no effort to capitalize on this trend.
Today, when it comes to content it is definitely a concept [...]
here is no question that visual content is definitely trendy. You can see the proof of this with a rise in infographics, as well as video presentations.
However, the desire for creating content that is appealing on a visual level, and that presents the information in a more successful [...]
When it comes to social media marketing, there are still many factors that marketers struggle with each day. The good news!
You can find out the answers to the top 3 social media questions for both professional and rookie social media marketers right here. These will help guide and manage your social media marketing campaign, [...]
There is no question that understanding the basic concept behind search engine optimization can be a challenge. The fact is that Google is constantly making changes and updates, which means that you, too, must be willing to adapt and work within these changes in order to find success.
Along with the implementation and management of [...]
While the latest Penguin update did not make as big a splash as some SEOs anticipated, the simple act of anticipating this change is enough proof that the old school techniques of SEO are definitely a thing of the past.
Now comes the million dollar question. If you can no longer rely on the traditional [...]
There are many marketers that hail the many advantages of content marketing, however, is it truly as glamorous as those who are successful with it exclaim?
Discover here the real pros and cons of content marketing, as well as tactics you can use to increase your efforts.
Pros
There are several advantages to content marketing, [...]
We’ll get to how-to host webinars without paying monthly fees in a minute – First the idea of Google Hangouts, I did a series of posts introducing you guys to Google Hangouts a couple of months ago.
In a hurry – click here for webinars without a monthly fee
The experience and [...]
A lot of companies rely on infographics or information graphics to be able to create a marketing strategy that will launch their product into the market. This helps marketers connect and communicate better thanks to the visual data, ideas and other relevant info you are able to show using infographics.
However, not [...]
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